Password Issues By Toby Grundtner

Nightmare -
Over the last few months I have been getting a lot of calls from people who have had their AOL/Yahoo/MSN and other accounts hacked into.

Whoever is hacking into the account is then changing the password so the real owner cannot get into it. Then the hackers start sending SPAM email to everyone in the owner's address book.

As you can imagine, it turns into a nightmare for the rightful owner of the account. Here are some tips to avoid this scenario:

1. Use Strong Passwords -

You wouldn't believe how many people tell me that their password is the word "password". This is one of the top 10 most popular passwords in the world. Other popular passwords are 123456, qwerty, abc123, letmein, monkey, myspace1, password1, link182 and (your first name). It would take a normal desktop PC mere seconds to crack these passwords. Choose something more complicated. How good is your password? Go to HowSecureIsMyPassword.net to find out. You'll be surprised.

2. Avoid the "Phishing" Net -

Phishing is the term for someone trying to gain access tour information through dishonest methods. "We need you to verify account info" and "Please log in to collect your reward" are just a few of the more popular ways hackers are getting your information. A bank, credit card company, etc will never ask you personal/sensitive information via email. DON'T FALL FOR IT! When in doubt, call your account holders directly.

3. Use Sentences to Make it Easy/Secure -

Use phrases to make it easy. "I Love My Canines Too Much!" could be made into a password of "ILMK9S2MCH!". According to HowSecureIsMyPassword.net it would take 12 thousand years to crack that password!

By following these steps you can keep all of your accounts safe and secure.

Tune IN!! On October 21, The Surrogacy Lawyer Radio will Interview Sharon LaMothe, Author of “Surrogacy Helps a Family Grow,” and Tracy Armato, Conceptual Options Program Director

The Surrogacy Lawyer Radio Program Presents “Talking about Surrogacy to the Children of Surrogates”

On October 21, The Surrogacy Lawyer Radio will interview Sharon LaMothe, author of “Surrogacy Helps a Family Grow,” and Tracy Armato, Conceptual Options Program Director

When a woman decides to become a surrogate mother, she will have many conversations: with members of the surrogacy agency team, the intended parents, the medical and legal professionals involved in her care and with her spouse or partner and other adult relatives and friends, to name a few. But one of the most important conversations she will have is with her children, so she can explain the surrogacy process to them.

On the Thursday, October 21 episode of The Surrogacy Lawyer: Your Guide to IVF and Third Party Reproduction, Theresa Erickson, Esq., will be discussing how surrogate mothers should talk to their children about their pregnancies for another family. Ms. Erickson will interview Sharon LaMothe, a former gestational surrogate and author of the upcoming book Surrogacy Helps a Family Grow, and Tracy Armato, program director of Conceptual Options, The Surrogacy and Egg Donation Center and past surrogate. This episode will air on at 11AM PST/2PM EST on Voice America.

Sharon LaMothe is currently the owner of Infertility Answers, Inc., and the creator of two blogs about third party reproduction. She also owns LaMothe Services, LLC, an assisted reproductive technology business solutions service. Tracy Armato is responsible for overseeing the daily operations of Conceptual Options. Having been a gestational surrogate, Tracy has viewed third party reproduction from both angles and is a key support figure for surrogates.

“As a surrogacy lawyer and owner of a surrogacy and egg donation agency, I am excited about this new tool to help surrogate mothers talk to their children about the amazing gift they are giving another set of parents,“ says attorney Erickson. “Having open and honest conversations about third party reproduction is essential, whether you are a surrogate or egg, sperm or embryo donor. I look forward to advancing the conversation about this important topic.”

About Theresa Erickson, Esq.

Ms. Erickson is the managing partner of Erickson Law and the founder and chair of Conceptual Options, The Surrogacy and Egg Donation Center. In addition, Ms. Erickson is the author of the newly released Surrogacy and Embryo, Sperm, & Egg Donation: What Were You Thinking? Erickson was motivated to write her second book so she could educate potential intended parents, as well as the women who become surrogates and egg donors, about what all parties need to know if they are going to become involved in third party reproduction.

Attorney Erickson is a globally recognized expert in this specialized area of law and is a board member of the American Fertility Association and the legal director of Parents Via Egg Donation. For more information, please visit www.ericksonlaw.net and www.conceptualoptions.com.

Remember! November is National Diabetes Awareness Month!

Because October is such a big month for Brest Cancer Awareness we sometimes are burned out by November! Don't let this happen to you! November is a great opportunity to share with your clients information about diabetes and how it affects fertility. For example:


Diabetes Commonly Occurs in Association with Polycystic Ovarian Syndrome (PCOS)

Increased Susceptibility to Urinary and Genital Tract Infections

Elevated Blood Glucose Is Teratogenic To the Growing Fetus

High Blood Glucose Level Causes Accelerated Fetal Growth

Psychological and Physical Effects on Sex


Although the entire month of November is dedicated to National Diabetes Awareness Month, November 14th is World Diabetes Day.

I plan on sharing posts on my other Blogs, http://surrogacy101.blogspot.com and http://infertilityanswers.typepad.com/surrogacy_101 regarding Diabetes during the month of November and how it can affect fertility.

Sharon LaMothe

Sharon LaMothe of LaMothe Services and Infertility Answers to Attend the ASRM Meeting in Denver

The American Society of Reproductive Medicine is holding it's 66th annual meeting in Denver this month! I will be attending and arriving in Denver this Sunday the 24th and staying until Wednesday the 27th. I am thrilled to be attending the Opening Ceremony Sunday evening and networking with some of the most hard working and knowledgeable professionals in the Infertility Field. Some of the great seminars I will be attending include Open Vs Closed Gamete Donation, Wrinkled Parents; Medical, Ethical and Psychological Issues of Parenting at an Older Age, and Infertility as a Public Health Priority. There are so many opportunities to meet people that I have "friended" on Facebook or accepted into my network on LinkedIn. If you would like to meet with me, just send me an e-mail at SurroMatchFL@aol.com or give me a call at 727-458-8333.

As for MY clients that I consult with, know that I attend these events, meetings and seminars around the country so that I can share what I have learned with you through my blogs, posts, and conversations. In this time of social networking, spending hours online and answering e-mail, I believe that it is so important to have face-time with clients and other professionals in this ever growing field of infertility.

Please contact me if you plan to be attending the ASRM or visiting Seattle, WA where my offices are located. If you need my consulting services remember that our first conversation is free so that we can assess how best to use my expertise to help you reach your goals.

I hope to hear from you soon!

Sharon LaMothe

ASRM Congratulates IVF Pioneer and Nobel Prize Winner, Robert Edwards (as posted October 4th 2010)

ASRM released the following statement today (October 4th) when we learned that Professor Robert Edwards had been awarded the Nobel prize in physiology or medicine.

ASRM Congratulates IVF Pioneer and Nobel Prize Winner, Robert Edwards

Statement attributable to William Gibbons, MD President, American Society for Reproductive Medicine

"On behalf of our members and their patients, it is a thrill to extend our heartfelt congratulations to Professor Robert Edwards for his receipt of the Nobel Prize.

The development of In Vitro Fertilization truly revolutionized infertility care, allowing millions of patients to become parents. It also allowed us to further develop our understanding of human reproduction and development, leading further advances.

Professor Edwards and Doctor Steptoe tackled not only formidable scientific obstacles in order to make this advance, but worked in the face of significant social opposition as well. We are pleased the Nobel committee has chosen to recognize this very important work."

ASRM's affiliate, the Society for Assisted Reproductive Technology publishes the latest assisted reproductive technology data on its website, www.sart.org.

And see, http://asrm.org/news/article.aspx?id=2512.

Breast Cancer Myths: Provided by the National Breast Cancer Foundation, Inc.

Don't let yourself be a victim of misinformation and the myths generated by fear.

BREAST CANCER MYTHS


The Myth
Finding a lump in your breast means you have breast cancer.

The Truth
If you discover a persistent lump in your breast or any changes in breast tissue, it is very important that you see a physician immediately. However, 8 out of 10 breast lumps are benign, or not cancerous. Sometimes women stay away from medical care because they fear what they might find. Take charge of your health by performing routine breast self-exams, establishing ongoing communication with your doctor, and scheduling regular mammograms.


The Myth: Men do not get breast cancer.
The Truth
Quite the contrary. Each year it is estimated that approximately 1,700 men will be diagnosed with breast cancer and 450 will die. While this percentage is still small, men should also give themselves regular breast self-exams and note any changes to their physicians.

The Myth
A mammogram can cause breast cancer to spread.

The Truth
A mammogram, or X-ray of the breast, is one of the best tools available for the early detection of breast cancer. It CANNOT cause cancer to spread, nor can the pressure put on the breast from the mammogram. Do not let tales of other people's experiences keep you from having a mammogram. Base your decision on your physician's recommendation and be sure to discuss any questions or concerns with your doctor.

The Myth
Having a family history of breast cancer means you will get it.

The Truth
While women who have a family history of breast cancer are in a higher risk group, most women who have breast cancer have no family history. If you have a mother, daughter, sister, or grandmother who had breast cancer, you should have a mammogram five years before the age of their diagnosis, or starting at age 35.

The Myth
Breast cancer is contagious.

The Truth
You cannot catch breast cancer or transfer it to someone else's body. Breast cancer is the result of uncontrolled cell growth in your own body.However, you can protect yourself by being aware of the risk factors and following an early detection plan.
The Myth
Knowing you have changes in the BRCA1 or BRCA2 gene can help you prevent breast cancer.

The Truth
While alterations in these genes in men and women can predispose an individual to an increased risk of breast cancer, only 5% to 10% of patients actually have this mutation. This is not an absolute correlation. Like your age or having a family history of breast cancer, it's a factor you just can't control. But you can let your physician know, perform regular breast self-exams, and focus on the fact your chances of not having this disease are greater than 90%.

The Myth
Antiperspirants and deodorants cause breast cancer.

The Truth
Researchers at the National Cancer Institute (NCI) are not aware of any conclusive evidence linking the use of underarm antiperspirants or deodorants and the subsequent development of breast cancer.

For more information, please visit:
http://www.cancer.gov/cancertopics/factsheet/Risk/AP-Deo.

Using Social Media to Meet People by Chris Brogan (**Read Before Attending the ASRM Conference!)

We, in the Business of Infertility...or better said....The Business of Helping People Reach Their Dreams of Becoming Parents, are about to have one of our HUGE annual conferences in Denver. The American Society of Reproductive Medicine holds a conference each year that attracts thousands from the infertility industry and the reason it attracts thousands is due to the fact that everyone who is anyone attends. The majority of attendees are doctors, fertility clinic staff members, third party agency owners, pharmaceutical representatives, reproductive attorneys, psychologists or mental health professionals just to name a few. All want to learn, share, reconnect and network. But what happens the rest of the year? We use social media. But do we use it well enough?

Below is an article from Chris Brogan that may help you make the best use of your social networking before and after you attend the ASRM conference. ( October 23-27, 2010. Place: Colorado Convention Center, Denver, Colorado, USA)
 
I hope to see YOU there!
Sharon
 
Conferences, job interviews, parties, and other events that bring people together to meet for the first time can be tricky for some people. Or what about when you are looking for people that share your interests regardless of location. On one hand, you have people who are a little shy, and unsure what to say upon meeting someone for the first time. On the other, you have people who aren’t especially shy, but who don’t like meeting someone cold. Social media tools are perfect for this.


Before Events

If you’re going to an event, start checking around to see who’s attending. Look for an Upcoming entry or a Facebook group. Most modern conferences put these up as matter of course (and if you RUN a conference, consider this step). From there, see if you are already friends (social network definition) with any one. If not, consider friending them based on the fact you’re heading to the same event.

Other places to check for event communities are on Yahoo! Groups and Google Groups. You might have some other recommendations for this one, too.

Before Interviews, and Related to Events

Log into LinkedIN and see what you can find about your interviewer, people who work at the prospective new company, and other companies in the industry. It’s a way to build a picture of the landscape without relying on other people’s information. For instance, if the company you’re thinking of working at turns up zero results in a search on LinkedIN, it might mean that the culture is less forward-thinking or at least not social media equipped. If you look at a few profiles that come up in the search, and note that people are only there a year (two or three samples, maybe), then perhaps the place is big on competition, or maybe not really rewarding to long term employees.

Related to events, once you know someone’s going, see if you can find them in Facebook (maybe MySpace), LinkedIN, Twitter, and see if you can search out a blog by putting their name and blog in a Google search. Oh, and don’t forget Flickr.

Flickr is a PERFECT tool for searching out info on people. I’ve known some people who don’t use their headshot as an icon on any social network, but a little Flickr searching later, I realized I could point them out at an event. (By the way, if you don’t know this, that’s why I put LOTS of pictures of myself on my website. It’s because I want you to be able to find me at events. Not because I’m vain, though I guess you could argue that one, too).

Conversation Pieces

From here, once you find some shreds of this person or some people online, you’ve built yourself a means by which to seek out similar points of interest, tangential conversational topics, and maybe even potential business opportunities you can discuss, should the moment arise. That’s the beauty of social media and social networks. They let you better understand the people who participate.

If You Find NOTHING About People

That can be a conversation starter, too. “I didn’t find you on Facebook. What do you think of those social networks?” You can assume that the person isn’t especially convinced of the value of social networks and making media, but I wouldn’t lead outright with that. Maybe this person is a prolific blogger behind the firewall. Maybe they’re using an alias. It took me a little TOO long to connect Genuine on Twitter with Jim Turner of One By One Media. They were two different people in my head until spending some time at an event.

After Events

Stealing a page from Jeff Pulver (who is a MASTER at building community in the real world and online), after events is a great time to “plumb up” all the various social media connections. Get connected in Facebook, maybe LinkedIN, in Twitter, Flickr, and wherever else you tend to use. Consider reading their blog, adding it to your reader for a while. Make it a chance to learn more about the person now that you’re in their orbit. Do what Laura “Pistachio” Fitton does and invite them into your Twitter Village. The point is to get to know them now that you’ve met in person.

Reflect on YOUR Presence

Some people are debating the value of Facebook right now as a business platform. At the very baseline, fill out your profile. Give information that you wouldn’t mind your employer seeing. Not because you have to self-censor, but in this world where people use the tools that are available, your Facebook page and your Twitter stream and all these various artifacts you’re creating are available for people to search.

At the same time, once you get over the paralysis of the above, make sure you put enough of yourself into your profiles that people can get these conversational hooks to communicate with you at events. If you’re strictly business at your conference appearances, try to indicate that in your profile. The point is, once you realize that you can use these tools to build real world relationships, consider the effect in both directions (you finding them; them finding you).

First Moves Are Yours

The conversation itself is up to you, and no, I don’t tell you how to not be shy at an event directly (though one way you can do this is to find your way into circles of people on the periphery, and look for your conversational in). But with some of this prep out of the way ahead of time, you’ll find yourself a lot more prepared than when you used to show up at these events “cold.”

A Public Thank YOU for SMART ART XI

I had the pleasure to once again attend the SMART ART XI conference in Las Vegas from August 5-7 th and, as usual, it was a wonderfully educational experience. I was able to present at two luncheon round tables as well as attend all of the sessions. I want to publicly thank MERCK for their unrestricted educational grant to make this conference possible! It would be a shame to lose such a valuable asset (and we would have) if  MERCK hadn't stepped up to the plate with their funding! I also want to thank Letters and Sciences who is the sponsor of SMART ART (as they have each year) and to all of the staff that works so hard to make sure that everything runs smoothly. I want to send a special THANK YOU out to Sally Zahuta who is the program manager of Letters & Sciences.

I encourage anyone who wants to learn more about what is happening in the world of Assisted Reproduction, (legally, medically and psychologically) to take advantage of this wonderful opportunity when it comes around again next year!

I am already planning to attend!
With a Greatful Heart,
Sharon LaMothe

Blogger or Mind-Reader? Six Ways to Give Your Audience Exactly What It Wants by Skellie and ProBlogger

ProBlogger readers are absolutely spoilt when it comes to great articles about coming up with post ideas. But what about thinking up the post topics your audience has been craving?

In this post I’ll be outlining six strategies you can use to determine exactly what kind of posts your audience wants to see on your blog.

1. Listen to comments

One thing you might have noticed is that commenters will sometimes ask you to expand on a section of your post. Either they wanted more information on a specific point, a more thorough exploration of one of your ideas or a clear explanation of something that’s confused them. Instead of answering in comment form, you can turn your answer in a post (and use the answer to drive more traffic back to your original article.)

2. Listen to emails

Part of being a blogger is receiving and answering reader questions by email. These questions can be a great source of ideas for posts your audience is craving.

After receiving the tenth or so email on how I find and use great Flickr images in posts on my own blog, I decided to write a complete guide to the process after sensing it was something a lot of readers were interested in. The resulting post went on to become one of the most popular articles I’ve ever written!

Listening to reader emails can result in some fantastic post ideas.

3. Ask them

A fairly obvious option, but one I don’t see many bloggers explore. Ask your readers to submit ideas for posts they’d like to see on your blog. Do this every couple of months and you’ll have a list of ideas you can turn to when your well of inspiration runs dry. If you notice several ideas on the same topic or area you can bet that it’s something quite a few of your readers would like to see more of.

4. Turn wants and needs into post-topics

Grab a notebook, open to a new page and put a pen in one hand. Write down all the possible niche-related wants and needs of your target audience.

If your target audience is interested in debt elimination, for example, their wants and needs cloud might look like this:

To develop a workable budget and stick to it.

To spend less without sacrificing quality of life.

To find cheaper versions of the things they need.

To find new ways to make a bit of extra money.

To avoid getting into future debt.

To become debt-free as soon as possible.

To eliminate unnecessary expenses.

If we give each want/need its own space on the page, we can start to branch out post ideas from each one. Because each of these post ideas is based on something our target audience wants, we can almost guarantee that it will be useful to them.

5. What do you want?

You’d be hard pressed to find a baseball blogger who’s not into baseball, a copywriting blogger who’s not into copywriting, a travel blogger who doesn’t like travel, and so on. You are part of your target audience. The things you’d like to see someone else in your niche write may just be what your target audience is also searching for.

Expanding on this premise, you can use your own niche experiences, problems and triumphs as fodder for blog posts. If you struggle with something related to your niche on a daily basis, maybe your readers are struggling with it too? If you’re worked out a solution to a problem related to your niche — something you were experiencing — maybe your readers would find the solution truly useful themselves?

If there’s a skill you’ve always wanted to learn, a problem you’ve always wanted to solve or a resource list you’ve always hoped to see, stop waiting for someone else to use your good idea, execute it yourself and turn the result into a truly useful blog post.

6. Reverse engineer what worked

Look at your blog’s top ten most popular post. They’re examples of posts that your target audience truly wanted to read. You can build on their success by adapting the same format to new content.

Let’s say one of your most popular posts was a list of ways to make money with eBay. You could capitalize on the success of the first article by creating an updated version (25 More Ways to Make Money With eBay), or invert the format by taking the opposite tack (25 Ways to Guarantee You’ll Lose Money With eBay) and outlining don’ts rather than dos.

Another effective strategy is to apply the same post format and headline formula to a new subject. Your list of 10 Insane Firefox Extensions for Web Designers could be followed by a list of 10 Insane Firefox Extensions for Entrepreneurs, or Journalists, or anything/anyone you can imagine (as long as it’s of interest to your target audience).

The crux of this strategy lies in combining what has worked well previously with something fresh, new and interesting.

Points to review:

Find ideas in comments.


Find ideas in emails.


Ask your readers what they want.


Use your audience’s wants and needs as a springboard for post topics.


Find inspiration in your own wants and needs.


Transfer the best qualities of your most popular posts into something new.

The Essence of Your Business Story by David Krueger MD

What's your promise?

The answer: Your brand.

Your brand is an organizer for everything you do, for every connection with potential clients and readers, including website, blog, articles. Your brand triggers meaning and connections; it carries its own value. Brand awareness is the link in the consumer's brain between the brand name and certain associations about the product or service.

What's the opposite of a brand?

The answer: Generic.

Our clients—and potential clients—consciously and unconsciously take notes on how we brand and value ourselves, charge what we're worth, and handle the business of coaching. How we handle this will determine if we have clients, and how successful we—and they—will be.

Brand, value, fees, and best practices constitute four of the greatest challenges for the business aspects for Professional Coaches. And it is crucial to present a model of professionalism as we work with clients and in every aspect of our business.

Neuroeconomic studies show that we make purchase decisions at the midbrain level due to the psychological impact and associations we have to a brand. These midbrain preferences and decisions occur seconds before the choice and action registers in the logical brain—the prefrontal cortex. Once your unconscious mind makes an emotional commitment to a “yes” or a “no” it sends the conscious mind on the mission to gather all the logical reasons to support that decision. This rationalization is called confirmation bias.

Whoever has the best story wins. Storytelling excellence is not something you just pick up along the way. It is an art, a craft, and a discipline to be mastered.