Building Your Own Website: Simple Tips for the Beginner

Before you start with your eCommerce website builder you should consider your target audience and the purpose of your website. The entire reason for having a website is to be found and once found, your clients or customers to learn more about you, your products and your services. It is important to keep this in mind when you are choosing a website builder because often times your products and/or services may change or you may want to add new updates in order to keep your site fresh. You need a website builder that you can easily navigate, understand and change as needed.


When you are building your own website keep in mind that although your audience may like to see large images, video and listen to audio clips it may be hard for them to enjoy if they have an older computer. Usually older models take quite a but of time to download or open to pages that are heavy with photos. Also remember that balance is key when you are designing your site. You will want to have your home page visually balanced and pleasing to the eye. Making it simple and strait forward is a must when you want to keep your visitor on your site and not become frustrated because there's just too much going on and they are finding it hard to navigate from page to page or find the information they are looking for at a glance!

Next we will talk about font and color when designing your website!

Can I Afford to Have a Website?

I am often telling new clients about products or services that will help them launch their way into cyber space and hopefully make their own business successful in the process. One of the very first things that needs to be done is build a website. Yes, you can hire someone to build a website and maintain it for you however this option could cost you thousands of dollars. If you have a little time you can build your own website and easily maintain it by yourself. Sound daunting? It really isn't with a do it youself website builder that are located all over the Internet. These are what I use when my clients hire me to put together a simple, clean and manageable website with their specific company in mind. But is it affordable? Well, let's look at what makes a website unaffordable first:


A site is unaffordable when it's difficult to update because it takes too much time to figure out how to make changes or you have to hire someone else to make each change as you add a service or product.

A site is unaffordable when it doesn't work the way it should and your visitors become frustrated or annoyed which will certinaly make them lose all interest and leave your site.

A site is unaffordable if it looks unprofessional. Remember that your website is most often the first contact your clients or customers have and the first impression needs to be professional to reflect you, your products and services and your business as a whole.

A site is unaffordable when it's not search engine friendly, because you need to be easily found.

A site is unaffordable when it does not reflect what you are trying to convey to your potential clients or customers at all times.

People hire me to help them chose an eCommerce website builder because I am so familiar with the process but you can do this yourself. In the coming weeks I am going to post some tricks and tips when building your own website and hopefully this will inspire you to raise the bar and take control of your clients online experience!