What is the definition of Authority? "The power to influence
others, especially because if one's commanding manner or one's recognized
knowledge about something" is the best definition to fit a business like
a surrogacy or egg donation agency. But who runs that business? You
do.
Surrounding yourself with professionals in the third party
reproductive field is a must in any case. We need to work with Reproductive
Attorneys, Reproductive Endocrinologists and clinical staff, Mental
Health Professionals, Escrow Agents, Hospital Staff, Insurance Companies and
sometimes even the Pharma companies. Their expertise and positions of
Authority speak well of our own businesses and reputations.
Your personal position of Authority comes from your experiences
in your chosen field. You may be an Intended Parent and had a successful yet
stressful surrogacy experience and now you want to not only share your knowledge
but help other's through the surrogacy journey. Maybe you are a past egg donor
(six times!) and feel that you know enough about the process to start your own
agency. I know of quite a few Gestational Carriers, who feel that starting their
own company and tweaking a few of the services to better appeal to others like
themselves, are certain that it will lead them to a lifetime of fulfillment now that they no
longer are carrying children for others.
All of these scenarios are about people with real life
experiences. If they continue to learn and grow and watch other's in their
chosen area, they could be considered an Authority or Expert in their field.
Be sure to check out Triggers 1, Reciprocity, Trigger 2, Commitment and Consistency and Trigger 3, Liking!